Angel Reese is not only a double-double machine on the court, but she’s proving to be a marketing phenomenon as well.

The Chicago Sky forward is now an official brand ambassador for Reese’s, the Hershey’s brand of chocolate and peanut butter candies, and the two sides have partnered on an apparel collection. On Wednesday, the first batch of limited-edition apparel for the “Angel Reese x Reese’s Pieces Logo Collection” was released on her website, with Reese taking to social media to show appreciation to the fans who seemingly willed the partnership to happen.

Back in July, TMZ Sports reported that the star rookie out of LSU was in talks with Hershey’s about a sponsorship deal. The talks came not long after the Sky’s June 25 win over the rival Indiana Fever, where Reese finally gave a name to her faithful with a post on Twitter/X, saying “Reese’s pieces yall at?????”

The social media account for the candy brand replied, “Where are we? Just following our favorite player” along with an image of several Reese’s Pieces, including one with a black headband in the same style she wears on the court.

Reese has also worn sneakers styled by shoe artist Marvin Baroota with the Reese’s Pieces branding on them.

Reese emphasized a desire to reward her fans for their support immediately with the collection. “I wanted to deliver something that they could proudly wear this season,” Reese said in a Wednesday interview with Boardroom. “We worked as quickly as possible with Reese’s to build a collection that really reflected who I am—bold, vibrant and unapologetically me.”

The Hershey’s partnership isn’t the only branding news surrounding the star forward. Her team announced that it will host “Barbie Game Night” when the Fever come to Chicago on Aug. 30. In partnership with Mattel, the Sky will have activations throughout Wintrust Arena that will champion women in sports while continuing to celebrate the famed doll’s 65th anniversary.

While the release itself did not directly mention Reese’s name, it has a certain connection to the star forward, who was nicknamed “the Bayou Barbie” during her time at LSU for her on-court appearance: long, painted fingernails and prominent eyelash extensions that gave her a distinctive look while playing.

The upcoming “Barbie Game Night” has two fitting opponents, as the two teams have engaged in the WNBA’s fiercest rivalry this season, with Reese and Indiana’s Caitlin Clark in starring roles. The games have not only helped break new ground in TV viewership but attendance and secondary ticket sales as well.

Reese, the 22-year-old Baltimore native, is an investor in the women’s soccer team DC Power Football Club and has other endorsement deals including with Reebok, Beats by Dre and Panini America. The 6’3” power forward was drafted seventh in this year’s WNBA draft and is averaging 13.6 points and 12.3 rebounds per game in her first pro season.

Chicago Sky rookie Angel Reese’s partnership with The Hershey Company can truly be considered the perfect match.

The company and star WNBA player used her “Reese’s Pieces” nickname from fans to run with a unique idea in creating an apparel collection with tees, hoodies, hats, and more.

Reese mentioned that she was ecstatic about the partnership and gave a shoutout to the fans who helped make the collection a possibility.

“This is definitely one of those ‘pinch-me’ moments, where everything feels like it is coming full circle,” Reese said.

Following one of Reese’s matchups with the Chicago Sky this season, her fans started to call themselves “Reese’s Pieces,” and the WNBA star ran with it.

She believes they started this wave and has dedicated this collection to her fans.

“The fans really made this happen,” said Angel Reese. “This collection is for my Reese’s Pieces, who’ve been with me every step of the way.”

Angel Reese went in depth about the partnership with Nick DePaula from the “Boardroom.”

She gave some background on how the idea for the partnership started and how social media helped her create an opportunity with something as simple as her name.

“The connection between my name and the Reese’s brand was obvious, but it went deeper than that,” Reese said. “My fans started calling themselves ‘Reese’s Pieces,’ and after I kept seeing it on social, I started engaging with some of my fans about it.”

Reese’s apparel is currently listed on her site “theangelreese.com” where fans have the opportunity to purchase the limited edition collection.

The shirts are selling for $49, while the hoodies are $79, and the hats are $39, all of which are listed without shipping and handling included in the price.

While the details of the partnership are unknown, based on the revenue and percentage share for Reese, she’s now tied in with a historic billion-dollar brand.

Angel Reese continues to shine in her stellar WNBA rookie campaign by notching another record on Sunday.

Despite the Chicago Sky losing, 68-86, to the Phoenix Mercury, the former LSU star recorded her 20th double-double this season. Reese led the Sky in points and rebounds, with a 19-20 performance in their losing effort.

In doing so, Reese became the fastest player to achieve 20 double-doubles in a single season in WNBA history.

Her road to the feat included 15 straight double-doubles, during which she averaged 15.3 points and 13.2 boards per game. Despite the hot stretch ended in July, she continues to fill the stat sheet with 13 games left in the regular season.

However, while Reese tallied double-doubles in both meetings with the Mercury, the Sky has lost both meetings against Phoenix.

Reese tallied 15 rebounds and 11 points against the Mercury on August 15 – a game that Chicago lost 85-65.

While Reese is winless against Phoenix this season, rival and fellow rookie Caitlin Clark’s Indiana Fever is 3-0 against Brittney Griner, Diana Taurasi and Co.

Reese and the Sky will have one more chance to get one over Phoenix when they meet at Wintrust Arena on September 15.

With the curtains soon to be drawn on their first WNBA season, Clark and Reese are in a tight race for the Rookie of the Year honor.

Clark also got busy on Sunday and broke the record for most assists by a rookie in WNBA history.

The former Iowa Hawkeye – who came into the game with 223 assists this season – added nine more to her tally and shattered the record with 12 games left before the playoffs.

The previous record was held by Ticha Penicheiro – who served up 225 assists in 1998 with the Sacramento Monarchs.

In their clashes so far this season, Clark and the Fever have gotten the best of Chicago, leading 2-1 in the regular season series. They will meet one more time before the playoffs on August 30.

The Fever are currently seventh in the league and third in the Eastern Conference with a 13-15 record. Meanwhile, the Sky hangs behind them in both standings at 11-16.

Fans are equally excited for Reese’s fashion ensembles as much as they are to see her play when the WNBA returns, and she hinted at something 1990s inspired.

Angel Reese may not have competed in the Olympic Games Paris 2024, but she’s certainly taking home the gold medal in fashion. While in Paris for the Olympics, Reese spent much time shopping, and posting fun, girly pictures with her besty, Jasmin Reed. And now, with the WNBA season resuming, Reese is already planning out her tunnel fits.

The WNBA season resumes Thursday, August 15, and the Chicago Sky is set to take on the Phoenix Mercury at the Wintrust Arena in Chicago. Earlier this week, Reese dropped a hint about a tunnel fit she’d like to put together.

Alluding to Flo Rida’s 2007 hit “Low,” Reese took to X (formerly Twitter) to say she misses wearing apple-bottom jeans. And of course, she’d have to accompany these jeans with “boots with the fur.” On top, she imagines wearing a Polo shirt to complete her “y2k look.”

Over the course of the past year, the tunnel — which refers to the walkway that connect the locker room to the arena — has served as a runway for WNBA players to show off their fashions as the fanbase and viewership continues to grow. And as partnerships with Good American and Reebok would indicate, Reese is equally passionate about fashion as she is about basketball.

 “For me, personal style is about owning the moment and showing off who you are with unapologetic confidence, both on and off the court,” said Reese in an interview with Marie Claire.

Anticipation for a killer season from Reese is high. But fans are equally excited to see her stylish fits.